sponsorship

New name for D.C. college bowl could prove to be game changer

By Liz Farmer, Examiner Staff Writer

Move over, EagleBank Northrop Grumman is now the main sponsor of the Districts rebranded Military Bowl, a move officials say will bring national recognition and boost attendance and spending for the college football game.

The financial details were not disclosed, but D.C. Bowl Committee Chairman Jeffrey Fried said the defense contractor has made a very large commitment, and it is tied to the USO, which supports U.S. troops abroad and is the games primary benefactor. The sponsorship agreement runs through 2013.

The nonprofit USO will receive proceeds from game revenue and Northrops sponsorship support. The company, which announced this year it was moving its corporate headquarters to Falls Church, is also providing services like transporting wounded soldiers to the December bowl.

Md. National Guard expands its Baltimore Ravens deal to include practice jerseys

After saying last season they could afford to be picky, the Baltimore Ravens have made their selection — the Maryland National Guard gets to be the first entity in Baltimore to take advantage of the NFL’s new rule allowing sponsorship patches on practice jerseys.

The Guard is paying a total of about $350,000 this year as part of an expansion of its sponsorship of the team, according to the Guard’s public affairs office. The cost is being split equally between the Maryland National Guard and the national organization.

The expansion in sponsorship includes the Maryland National Guard logo on Ravens practice jerseys, a tent at training camp and Ravens home games and more signage at M&T Bank Stadium.